BOSTON
ARE YOU READY FOR IT?
“Within minutes, I felt like I was exactly where I was meant to be.
The connections I made were genuine, and I’m so grateful I pushed myself to go.”
- Haley Hribar, Director of Sales & Management, I.E. Attendee
Working together to break old barriers
For generations, certain jobs have been labeled as “men’s work”: snow plowing, landscaping, plumbing, driving, engineering, contracting, and even medicine. The message was clear: this isn’t for you.
Even today, women make up just a fraction of the workforce in so many of these fields.
Were you the only girl in shop class?
The only one who loved sports?
The only one who could name every part of a car engine before you could drive?
Are you now the only woman on your crew, in your office, on the job site?
If so, you’re not alone (despite how it feels) and you’re exactly who this event is for.
No more “only”
This December in Boston, join us for a two-day experience built to shift the landscape. Together, we’re taking on the snow, ice, and landscaping industries with fresh leadership, honest conversations, educational workshops, and a stronger, more connected community.
This is a movement. A place for men and women to dismantle the barriers that have divided us. A platform to grow - side by side.
If you’re reading this, chances are you’re already on the same page.
Now’s the time to show up and lead the way forward.
To the owners, leaders and operators in the industry:
You already know that the future of your business depends on more than just contracts, equipment and weather. It depends on people—how they work, grow, and stay.
This event is built to help your company attract top talent, build a stronger culture, and lead with impact in a changing industry.
Here’s why you should send your team:
→ Build Better Leaders
Give your team access to fresh perspectives, inclusive leadership strategies, and hands-on workshops that develop confident, collaborative leaders.
→ Retain Your Best People
Workplace culture is a competitive advantage. When employees feel seen, supported, and part of something bigger, they stay - and they bring others with them.
→ Bring the Industry Forward
By sending both women and men to this event, you’re setting a standard of equality and excellence. You’re not just keeping up—you’re leading.
→ Get Real Tools, Not Just Talk
This isn’t fluff. Your team will walk away with actionable ideas and proven practices they can bring back to the office, the shop, and the job site.
→ Invest in Growth At Every Level
From owners and executives, to crew leads and new hires, this event is designed for every layer of your company. Everyone leaves better than they came.
This Is Not a Women's Event.
It’s a Smart Business Decision.
Encourage the women on your team to attend and bring a male colleague. Send your rising leaders. Show your workforce you care about progress, not just profit.
The companies that will lead the next decade are the ones willing to evolve.
This is where that starts.
One City, Two Events
Day 1: Women in Snow & Landscaping Dinner
Date: December 3 | 5:30 PM–9:30 PM
Venue: TBD
Join us for an inspiring gathering designed to honor the
women ready to grow and lead change as they meet, inspire and influence each other, their companies and their industries.
Evening Highlights:
Networking in a welcoming and energizing atmosphere
Recognition of 2025 Ambassadors and Key Partners
Celebrating leaders & companies championing inclusive,
people-first culturesConnection across companies, regions, and roles
day 2: Mixed-Gender Full-Day Conference
Date: December 4 | 8:30 AM–4:30 PM
Venue: Hyatt Regency Boston Harbor
Join us for a day of immersive learning and connection in a room full of industry champions ready to embrace innovation and inclusion.
Conference Highlights:
Inspiring Keynotes
Interactive workshops and panels
Gender-informed leadership and communication
Co-learning across office, field, and leadership roles
Trusted Partner Marketplace (limited availability)
Let’s make HISTORY together
For the first time, we’re inviting both women and men into the room to redefine how we lead and work together.
Who’s in the room:
✓ Operators and site managers
✓ Account managers and sales teams
✓ Admin, HR, and marketing staff
✓ Directors, executives, and owners
What they walk away with:
✓ Stronger communication and cross-functional understanding
✓ Confidence to speak up and lead in any room
✓ Expanded peer networks they can turn to year-round
✓ A clearer sense of purpose and direction
What happens next:
They return more engaged, more connected to your mission, and more
equipped to influence culture, retention, and results across your
organization.
Why consider a sponsorship?
Invest in Your Team:
Support the growth of women and men on your team by providing access to events focused on communication and connection.
Lead by Example:
Position your company as a people-first leader committed to developing confident, capable women across roles.
Connect with Peers:
Join other business owners, managers, and decision-makers in conversations that strengthen teams and culture.
Build What Matters:
Demonstrate your commitment to retention, communication, and inclusive leadership - values that drive performance.
GET INVOLVED
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GET INVOLVED •
